Wow: The Generosity Project is a nonprofit organization located in southern Idaho’s Wood River Valley. Our organization is focused on youth and rooted in the belief that generosity is essential for a community to thrive. At Wow, we believe it is essential that a generation emerges who understands this, who feels a sense of responsibility to all community members, and who seeks to address complex problems. We believe, much like Harvard Graduate School of Education’s Making Caring Common Project, that, “too often, today’s culture sends young people messages that emphasize personal success rather than concern for others and the common good.” and as a result, it is critical to empower youth to positively impact their communities, that we teach them that their voices matter, and they not only have the power, but the responsibility to make a difference.


In order to help students understand the power of generosity and the role that nonprofits play in sustaining our small, but thriving community, Wow immerses students in all angles of the philanthropic experience: time, talent, and treasure.

Our organization partners with over 40 local nonprofits to offer service projects for all classrooms in the Wood River Valley. These hands-on experiences must impact the quality of life in Blaine County and have a demonstrable outcome during the school year.

When a class participates in a Wow Project, Wow donates 25 dollars on behalf of each student to the partnering nonprofit. Last year, participating nonprofits presented over 60 projects to local classrooms, and as a result, students collectively participated in over 8,000 hours of community service and contributed more than $50,000 to support nonprofits throughout the valley. More importantly, since Wow’s inception, over 14,000 students, in grades K-12, have engaged in generosity– making our valley an even happier and healthier places, and our students more dynamic and aware individuals.


Wow Projects were included in the classrooms of the Blaine County School District, Syringa Mountain School, Community School, Pioneer Montessori, and Sage School.

We work with K-12 students in all of the schools in the valley through our Classroom Projects, Grant Program, Pay It Forward Initiative, and Senior Day.


Our Organization has:

  • partnered with 42 nonprofits serving Blaine County.
  • engaged over 50% of Blaine County's 4,000 students each year.
  • exposed over 14,000 students in generosity experiences to date.
  • worked with students and teachers in all schools in the county.

  • Our Students have:

    TIME - invested over 30,000 hours in community service.

    TALENT - participated in 322 generosity projects sponsored by our nonprofits.

    TREASURE - directed over $260,000 in gifts to our local nonprofits.

    VOICE - provided a unique perspective to further each nonprofit's mission.